Relationship Building

 

Quickly build personal trust with your customers and clients.

Sales Productivity

 

Identify and create new opportunities through high-trust relationships.

Performance Management

 

Use technology to measure your business to business relationships.

Enterprise-wide Execution

 

Implement best practice relationship management enterprise-wide.

Relationship Capital

 

Measure, grow and manage your most valuable intangible asset.

Relationship Capital
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Do you need to...

  • Know the extent and value of your most valuable intangible asset?
  • Manage your relationships like you do your other assets?
  • Measurably grow your relationships?
  • Know how best to leverage your relationships?
  • Identify the business opportunities most likely to succeed?

Then maybe we can help you

 

If you didn’t know anyone would you still have a business?

No?...then chances are your relationships with your customers, influencers, employees, partners, suppliers and any one else you depend upon are your most important asset; they represent your Relationship Capital.

The problem with relationships is that you know they’re valuable, but do you know how valuable exactly. As they’re intangible you can’t measure them like you do other assets; cash and equipment for example.

And if you can’t measure it, how can you manage it?

Relationship Capital fixes that; it provides a way to look at relationships as an asset so that you can measure and manage them.

Why is Relationship Capital important...now?

Relationships have always been critical in business, but two trends are making them increasingly so.

  1. Globalization and commoditization are diminishing product differentiation as a competitive edge. Instead, the ‘experience’ you provide; the extent to which people enjoy the experience of dealing with you is fast becoming the only truly sustainable competitive edge.
  2. Technology is reducing the opportunity and need for people to interact personally, so when it does happen, it is critical that it be effective and contribute to the ‘experience’.

Relationship Capital is the measure of relationship health and a lead indicator to future performance. Measuring it and growing it is almost as good as counting cash and depositing it in the bank.

Related Vision delivers training, advice and tools that will enable you to measure, grow and leverage your Relationship Capital.

Learn more about Relationship Capital...