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If you didn’t know anyone would you still have a business?
No?...then chances are your relationships with your customers, influencers, employees, partners, suppliers and any one else you depend upon are your most important asset; they represent your Relationship Capital.
The problem with relationships is that you know they’re valuable, but do you know how valuable exactly. As they’re intangible you can’t measure them like you do other assets; cash and equipment for example.
And if you can’t measure it, how can you manage it?
Relationship Capital fixes that; it provides a way to look at relationships as an asset so that you can measure and manage them.
Why is Relationship Capital important...now?
Relationships have always been critical in business, but two trends are making them increasingly so.
Relationship Capital is the measure of relationship health and a lead indicator to future performance. Measuring it and growing it is almost as good as counting cash and depositing it in the bank.
Related Vision delivers training, advice and tools that will enable you to measure, grow and leverage your Relationship Capital.